Minor in Marketing
Not open to Majors in Marketing
21 credits
Required Courses, 15 credits
| MKG 300 | Principles of Marketing | 3 |
| MKG 325 | Professional Selling | 3 |
| MKG 370 | Introduction to Digital Marketing Strategy | 3 |
| MKG 400 | Brand Management | 3 |
| MKG 420 | Integrated Marketing Communications | 3 |
6 credits from:
| MKG 375 | Social Media and Digital Engagement | 3 |
| MKG 425 | Advanced Professional Selling | 3 |
| MKG 431 | Retail and E-commerce Strategy | 3 |
| MKG 470 | International Marketing | 3 |
| MKG 495 | Seminar in Marketing | 3 |
| MKG 497 | Independent Study in Marketing | 3 |
| MKG 498 | Advanced Immersive Experience in Marketing | 3 |
| ECON 201 | Elementary Microeconomics | 3 |
| ECON 202 | Elementary Macroeconomics | 3 |
Total Credit Hours: 21