2024-2025 Undergraduate Catalog

MKG 425 Advanced Professional Selling

Advanced Professional Sales is an interactive and intensive education course designed for students pursuing a career in professional sales and marketing. The primary objective is to refine skills in the professional sales process. Topics covered include the sales process, social and intercultural selling skills, sales strategy, territory planning and management, and other contemporary sales issues

Prerequisite: MKG 300, MKG 325

Credits

3