2018-2019 Undergraduate Catalog

JOUR 265 Public Relations Writing Tech

Theory and practice of producing publicity tools for various media used in campaigns to promote and interpret personal, institutional, and organizational objectives and activities. Emphasizes writing and publicity problem solving. Prerequisite: JOUR 104, 261, and successful completion of a departmental language usage proficiency exam. Open only to students pursuing a major in advertising or public relations.

Credits

3