MKG 490 Digital Marketing Immersive Capstone
Advanced examination of contemporary digital marketing topics in a real-world, immersive scenario. Specific emphasis is placed upon emerging digital marketing trends related to both business-to-consumer and business-to-business marketing strategy. Specific content to be announced.
Prerequisites: MKG 370, MKG 375, MKG 405, and MKG 476, each with a grade of C or higher.