2023-2024 Undergraduate Catalog

MKG 460 Strategic Supply Chain Management

Focuses on strategic perspectives and processes for managing activities to optimize the effectiveness and efficiency of the supply system. Topics include logistics network configuration, inventory management/risk-pooling, information value, supply chain design and integration, strategic alliances, outsourcing, international issues, customer value, and information technology.

Prerequisite: MKG 300.

Credits

3