Major in Business Analytics (BA/BS)

CIP Code

52.1301

66 credits

Miller College of Business core, 45 credits

ACC 201	Principles of Accounting 1	3
ACC 202	Principles of Accounting 2	3
BL 260	Principles of Business Law	3
ECON 201	Elementary Microeconomics	3
ECON 202	Elementary Macroeconomics	3
ECON 221	Business Statistics	3
FIN 300	Principles of Finance	3
ISOM 125	Introduction to Business with Integrated Computer Applications	3
ISOM 210	Business Information Systems	3
ISOM 249	Foundations of Business Communication	3
ISOM 351	Operations Management	3
MATH 132	Brief Calculus	3
MGT 300	Managing Behavior in Organizations	3
MGT 491	Business Policy and Strategic Management	3
MKG 300	Principles of Marketing	3
Total Credit Hours:		45

Business analytics core requirements

BA 305	Introduction to Business Analytics	3
BA 345	Data Mining for Business Analytics	3
BA 436	Data Warehouse and Business Intelligence	3
BA 482	Business Analytics Research (Capstone Course)	3
ECON 424	Introduction to Econometrics	3

Required disciplinary analytics, 6 credits from

BA 310	Data Visualization for Business Analytics	3
CIS 413	Database Management Systems	3
ECON 321	Advanced Business Statistics	3
ECON 330	Sports Economics	3
JOUR 482	Media Analytics in Practice	3
LSCM 361	Simulation, Modeling, and Optimization	3
MKG 450	Advanced Marketing Research and Analytics	3
Total Credit Hours:		66

To pursue this program, students must have sufficient mathematical preparation to meet the prerequisite for ECON 221. The prerequisite for ECON 221 is a C or better grade in MATH 111 or a passing grade (D- or better) in MATH 132, MATH 161, MATH 162, MATH 165, or MATH 166 and a C or higher grade in ISOM 125. MATH 132 simultaneously substitutes for the University Core Curriculum math requirement.

Total Credit Hours: 66