2023-2024 Undergraduate Catalog

JOUR 122 Sports Media and Strategic Communication

Examines history, law, and economics of sports media and strategic communication. Details the functions of sports media and strategic communication including information, persuasion, and entertainment in relation to advertising, public relations, entertainment, and news organizations. Explores career paths. Evaluates diversity, equity, and inclusion issues in sports media and strategic communication. Examines the influences/effects of sports media on society.

Credits

3