2023-2024 Undergraduate Catalog

Minor in Media Promotion and Management

A minor designed for students interested in a media business-oriented complement to their major. 

Not open to Media or Telecommunications majors in the Media Promotion and Management concentration.  Other Media or TCOM majors and majors in Journalism may select this minor with approval of the Media department chair.

20 credits

Required Courses, 14 credits

MDIA 100The Entertainment Media

3

MDIA 207Writing for Electronic Media: Copywriting

1

MDIA 284Practical Aspects of Media Law

1

MDIA 340Media Client Management

3

MDIA 344Media Promotion

3

MDIA 408Media Ethics and Social Responsibility

3

Choose 3 credits from

MDIA 306Audiences and Analytics

3

MDIA 308Exhibition and Distribution

3

Choose 3 credits from

MDIA 345Advanced Media Promotion

3

MDIA 346Media Campaigns and Promotion Writing

3

MDIA 347Special Topics in Media Promotion and Management

3

MDIA 445Media Management

3

Total Credit Hours: 20